Nokia showcases bold portfolio of new phones, services and accessories at Nokia World

Published October 26, 2011

Signals new dawn with the launch of Nokia Lumia 800 and Nokia Lumia 710, the first Nokia smartphones powered by Windows Phone

Introduces a range of stylish, smart mobile phones, superior Nokia Maps, partnership for co-branded accessories with Monster, and more

London, UK - At Nokia World, the company's annual event for customers, partners and developers, Nokia demonstrated clear progress on its strategy by unveiling a bold portfolio of innovative phones, services and accessories, including the first smartphones in its Windows Phone-based Nokia Lumia range. The stunningly social Nokia Lumia 800 brings content to life with head-turning design, Nokia's best social and Internet experience, familiar Nokia elements, such as leading imaging capabilities and new signature experiences. The colorful and affordable Nokia Lumia 710 is a no-nonsense smartphone that brings the Lumia experience to more people around the world.

Nokia also launched four new mobile phones which feature stylish design, a rich social experience and location-aware technology. The Nokia Asha 300, Nokia Asha 303, Nokia Asha 200 and Nokia Asha 201 blur the line between smartphones and feature phones, offering QWERTY and touch screen experiences, combined with fast and easy access to the Internet, integrated social networking, messaging and world-class applications from the Nokia Store.

"Eight months ago, we shared our new strategy and today we are demonstrating clear progress of this strategy in action. We're driving innovation throughout our entire portfolio, from new smartphone experiences to ever smarter mobile phones," said Stephen Elop, Nokia President and CEO. "From the Nokia Lumia 800 to the Nokia Asha 201, we are bringing compelling new products to the market faster than ever before. I'm incredibly proud of these new devices - and the people of Nokia who have made this happen."

"Since Nokia's major strategic shift only eight months ago, the company has found a new energy. It has provided substantial improvements to Symbian, managed to differentiate on Windows Phone and it continues to build on its strong portfolio in mobile phones," says Pete Cunningham, Principal Analyst, Canalys. "Nokia is delivering on its pledges, and is clearly demonstrating its path to future success."

The first Nokia Lumia smartphones
First two smartphones based on Windows Phone introduce a range of new experiences designed to make everyday moments more amazing.

Nokia Lumia 800

The stunningly social Nokia Lumia 800 features head-turning design, vivid colors (cyan, magenta and black) and the best social and Internet performance, with one-touch social network access, easy grouping of contacts, integrated communication threads and Internet Explorer 9. It features a 3.7 inch AMOLED ClearBlack curved display blending seamlessly into the reduced body design, and a 1.4 GHz processorwith hardware acceleration and a graphics processor. The Nokia Lumia 800 contains an instant-share camera experience based on leading Carl Zeiss optics, HD video playback, 16GB of internal user memory and 25GB of free SkyDrive storage for storing images and music. The estimated retail price for the Nokia Lumia 800 will be approximately 420 EUR, excluding taxes and subsidies.